Kochhaus Delivers

On Thursday night, the buzzer rang. Thinking it was a delivery for a neighbour, I let them in.  My name was said, a paper to be signed was thrust forward and two large bags were handed over.  I frantically flipped through the empty rolodex in my head trying to find the words to say “This is not for me!” But the man was already gone.

Then I remembered, the email from Kochhaus letting me know they would be sending over some food.  I was sceptical about the concept but nothing like a load of free stuff to change your mind.  Ha!  No, I’m kidding (kind of, you might think the guy who sent over a drink, sitting at the end of the bar is a total sleaze but secretly you’re pleased that he went to the trouble because even from way down there he thinks you are wonderful - that or he has money to burn and he’s been pulling that stunt all night hoping someone will bite.)Kochhaus is doing in Berlin what premium online supermarkets  in London have been doing for years: thinking up a recipe, photographing it in a flattering light so that it gets your juices going, working out portion sizes and sending the food over.  By providing this service in Berlin (where most bricks and mortar supermarkets look like they’ve been hit in the face with a sack of ugly and the idea of an online service shopping service seems decades away) Kochhaus have found their niche.A few things niggle me, namely an over reliance on the stove top (I use my oven where I can to avoid smelling like a line cook) and that their meat and two veg approach means you end up using a lot of pans.  Although I was thinking that perhaps if they had sent me over a pasta bake scenario, I might feel hard done by whereas the way they are building up the meal there is more value in all the individual parts. Read more of this post

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